b2b co-marketing

b2b co-marketing

Enterprise SaaS vs Marketing: Hotels Lose 30% Direct Bookings

Enterprise SaaS vs Marketing: Hotels Lose 30% Direct Bookings Hotels that skip a co-marked loyalty app lose about 30% of potential direct bookings, while those that combine a cloud PMS with a joint marketing program see a lift of the same magnitude. In my experience, the missing link is not